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Sr. Sales Strategy Manager

Company: Beiersdorf Inc
Location: Stamford
Posted on: January 24, 2023

Job Description:






Caring for skin means caring for peopleAt Beiersdorf, we want to help people feel good about their skin - and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society. Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values - CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.A welcoming workplace that offers personal and professional growth for all individuals.At Beiersdorf, you'll find:

  • A welcoming workplace that fosters diversity, inclusion and belonging where every team member feels valued, respected, and supported
  • Nimble teams that enjoy challenging work and the ability to make an impact
  • A dynamic community of life-long learners that values acumen, aptitude and the ability to learn as well as hard skills and established expertise
  • A purpose-led company that cares about your personal and professional development with the right balance of structure and flexibility to thrive
  • A collaborative culture that leads with care, trust, simplicity and courage Unique benefits that consider the whole person.
    We understand that you have a life outside of work, and we support you with unique benefits including:
  • Generous and flexible PTO policy
  • Summer Friday hours
  • Paid Parental Leave
  • Comprehensive Wellness and Benefits program
  • Cash Balance Plan (similar to a pension)
  • 401k match
  • Growing number of Employee Resource Groups or affinity groups - to foster meaningful connections and belonging with other colleagues
  • Dynamic work model - a hybrid of in-office collaboration and remote focused work daysOverview: We are seeking a courageous individual who, for one of our 3 Business Units, can lead the integration of brand, category and channel strategies into a clear Beiersdorf trade strategy. Execution through steering of the 4P mix, being the cross functional voice of sales and managing commercial reporting/insights in order to achieve budgeted sales, profit and share objectives will be crucial elements of the Senior Manager, Sales Strategy role. This individual will achieve this objective by leading and managing (up to) two direct report(s); Revenue Growth Management Manager(s). The 4 Strategic Pillars of the Sales Strategy department are:
  • Annual Planning
  • Sales Execution Monitoring & Action Planning
  • Internal Lead Voice of Sales
  • Oversight all things Revenue Growth Management (RGM) Responsibilities:
  • Annual Planning: Lead development of trade strategy on where to play and how to win
  • Lead Channel Strategy by business unit & category with head of sales
  • Lead development of the Trade Strategy, including growth, investment & share targets
  • Lead Annual Commercial Strategy (MAPPS) development; monitor adherence
  • Minimize activity clash across retailers & ensure alignment to major brand initiatives
  • Key stakeholder in New Item Go-to-Market
    • Sales Execution Monitoring and Action Planning: Lead Channel Strategy by business unit & category with head of sales
    • Identify gaps to plan through co-creation & interpretation of sales analysis
    • Monitor adherence to MAPPS to ensure proper execution against 4Ps and steer course correction with sales where required
    • Monitor Market Share performance and provide on-going predictive perspective on Full Year MS expectation.
    • Sun specific - minimize returns through tight inventory management via OPTIMA
      • Internal Lead Voice of Sales: Serve as voice of sales/customers, champion of customer requirements
      • Lead /coordinate communication and asks into and, where aggregated information is required, out of sales
      • Deliver retail/channel expertise internally; provide holistic understanding (of activity & actions) across trade
      • First point of call for trade/channel thinking
      • Represent customer/sales internally in crisis management; steer/coordinate response
      • Sun specific - lead voice of Sales in inventory management and planning, reducing return risk
        • Oversight all things RGM: Oversight of RGM insights on price-pack architecture and promotions
        • Trade Promotion Management
        • Pricing
        • Pack Architecture Requirements:
          • BS/BA required
          • 5+ years of Trade Marketing, Sales Strategy, or similar discipline experience
          • 3+ years of experience in Field Sales or similar discipline, selling to at least two channels
          • Revenue Growth Management experience preferred
          • Proven experience in managing and building teams, develop strong relationships across functions and ability to influence key decision makers
          • Proven ability to think strategically leveraging data sources like Nielsen and increase effectiveness at achieving overall strategies in a highly collaborative environment.
          • Ability to manage projects with deadlines to meet both customer needs and internal timeline requirements.
          • Exceptional oral and written communication skills to influence and secure cross-functional support; at all levels in the organization.
          • Must have excellent analytical skills and business acumen to build strong business cases for change.
          • Must be technology savvy and have strong office productivity software skills (e.g., PowerPoint, Excel, SAP) to use promotion databases, financial reporting and promotional analysis. ADDITIONAL INFORMATIONAt Beiersdorf, we embrace Diversity and aim to provide equal opportunities to all of our applicants - regardless of e.g. gender, sexual identity, nationality, ethnicity, religion or ideology, disability or age. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae with relevant references and certificates). For instance, please feel free to upload your CV without a picture.Beiersdorf North America Company Culture Highlights
          • Winner of Comparably's Award for Best Company Compensation 2022
          • Winner of Comparably's Award for Happiest Employees 2022
          • Winner of Comparably's Award for Best Company for Diversity 2022
          • Beiersdorf North America is ranked in the top 5% of companies for CEO rating on Comparably
          • Beiersdorf North America is ranked in the top 10% of companies for Leadership rating on ComparablyCheck us out on Comparably: Having trouble applying? Go to to search our careers page. Beiersdorf is an Equal Opportunity Employer.


Keywords: Beiersdorf Inc, Stamford , Sr. Sales Strategy Manager, Sales , Stamford, Connecticut

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