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Category Development Manager, Face

Company: Beiersdorf Inc
Location: Stamford
Posted on: November 25, 2022

Job Description:



Caring for skin means caring for peopleAt Beiersdorf, we want to help people feel good about their skin - and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society. Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values - CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.A welcoming workplace that offers personal and professional growth for all individuals.At Beiersdorf, you'll find:

  • A welcoming workplace that fosters diversity, inclusion and belonging where every team member feels valued, respected, and supported
  • Nimble teams that enjoy challenging work and the ability to make an impact
  • A dynamic community of life-long learners that values acumen, aptitude and the ability to learn as well as hard skills and established expertise
  • A purpose-led company that cares about your personal and professional development with the right balance of structure and flexibility to thrive
  • A collaborative culture that leads with care, trust, simplicity and courageUnique benefits that consider the whole person.
    We understand that you have a life outside of work, and we support you with unique benefits including:
    • Generous and flexible PTO policy
    • Summer Friday hours
    • Paid Parental Leave
    • Comprehensive Wellness and Benefits program
    • Cash Balance Plan (similar to a pension)
    • 401k match
    • Growing number of Employee Resource Groups or affinity groups - to foster meaningful connections and belonging with other colleagues
    • Dynamic work model - a hybrid of in-office collaboration and remote focused work daysExperience, skills and competencies that lend themselves to this role: We know that experience comes in all forms and we're not necessarily looking for individuals who can hit the ground running ('check all the boxes') but may bring a unique blend of competence and capabilities that can grow into a role and/or bring news skills to the team OVERVIEW:Beiersdorf Inc. is seeking a self motivated individual who will deliver thought leadership and unlock commercial growth opportunities through the creation of winning, category centric strategies and the execution of effective category management principles. Reporting to the Category Management & Shopper Insights Director, collaborating closely with respective marketing and account teams, and utilising the full data and analytical resources of the company, the successful candidate will develop and leverage a deep understanding of the business, relevant categories and shopper profiles and apply these insights on your way to becoming a trusted category partner. The right candidate will also leverage their experience and expertise to build and raise the level of category management expertise across the department. RESPONSIBILITIES:
      • Define long term category visions and category strategies that provide the framework for all category management deliverables.
      • Ability to create and manage category scorecards and to develop meaningful, retailer relevant actions for growth from these.
      • Translate shopper understandings, consumer research, market data analysis and trend analysis into actionable, retailer relevant category insights.
      • Drive assortment management and define core assortment by category. Provide unbiased recommendations on optimal category assortment to the retailer based on clear understanding of product, segment performance and current/ anticipated category trends. Track distribution performance.
      • Develop recommended planograms based on a clearly defined shelf management strategy using purchase structure and other relevant insights. Monitor and track shelf metrics; develop strategies and tactics to further align ambition vs the status quo
      • Identify, prioritise and execute category projects that embed the category strategy and will unlock category growth.
      • Assist in the innovation commercialization process by providing category insights and understandings, range and segment analysis, customer centric thinking and support for retailer category reviews.
      • Develop and coordinate operationalization of the category management customer engagement process that will lead Beiersdorf to become category captains/advisors/challengers for prioritized categories and customers - demonstrating category thought leadership and by leveraging personal experience of the US CPG market landscape and deep local retailer knowledge
      • Leverage strong relationship building skills and excellent communication skills to
      • influence key stakeholders internally and externally REQUIREMENTS:
        • BS/BA in relevant field, Marketing/Business Administration preferred
        • +4 years of experience in a Category Management or similar discipline in the U.S. CPG retail industry
        • +5 years of skincare experience
        • Ability to think strategically and increase effectiveness at achieving overall strategies in a highly collaborative environment.
        • Ability to connect strategies to tactics through practical insights into action recommendations to retailers.
        • Ability to manage projects with deadlines to meet customer needs.
        • Ability to develop strong relationships across many functions and external partners.
        • Strong oral and written communication skills to influence and secure cross-functional support.
        • Must have excellent analytical skills and business acumen to build strong business cases for change.
        • Must be technology savvy and have strong office productivity software skills (e.g., PowerPoint, Excel, SAP) to use promotion databases, financial reporting and promotional analysis.
        • Must be self-starter, able to manage ambiguity, self-motivated individual. For consideration, please apply on-line at www.BeiersdorfUSA.com in the Job & Career section, under Open Positions and select the "any" location and the position opening. Please provide a resume and salary requirements to be considered.

Keywords: Beiersdorf Inc, Stamford , Category Development Manager, Face, Executive , Stamford, Connecticut

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