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Manager, Competitive Intelligence - Mobile

Company: Spectrum
Location: Stamford
Posted on: November 23, 2022

Job Description:

The Manager, Competitive Intelligence, is responsible for tracking and reporting competitive intensity across Charter s footprint, focused on the Mobile product and supporting the work on the Residential segment. This individual will support a wide range of intelligence projects, including Mobile Market Share and Mobile Porting Report, and develop tools to educate internal audiences with competitive knowledge. The Competitive Intelligence manager will work closely with Field Marketing to identify local-level competitive tactics and trends and monitor competitor websites, earnings calls, press releases, and other publicly available intelligence sources.

Identifies, assesses, and sources intelligence from internal and external sources

Produces monthly mobile porting reports to inform business decisions

Prepares the quarterly Mobile Market Share report and assists the team with Residential market share reports

Understands the measurement of homes passed overlap information for regional and local competitors

Analyzes market share and flow share trends for all competitors at a local market level

Assesses growth opportunities and threats by geography and product

Analyzes offers and promotional tactics for national, regional, and local competitors

Assists marketing and legal teams in developing and countering competitive claims

Keeps abreast of key industry and product trends

Gains an understanding of business needs and researches and recommends solutions

Maintains a focus on customer excellence and links to business challenges and objectives with tactical execution and results

Perform other duties as assigned

Skills/Abilities and Knowledge
Ability to read, write, speak and understand English
Strong knowledge of marketing principles, techniques, and processes
Ability to conduct competitive analysis and business/ industry research
Solid understanding of field marketing and intelligence
Strong communication skills, including experience presenting complex information in a concise and easy-to-understand fashion
MS Office skills, including PowerPoint, Excel, and Word- with a high level of proficiency in Excel
Ability to manage large, complex data projects
Strong organizational skills and attention to detail
Ability to succeed in a fast-paced, dynamic environment with limited oversight
Ability to analyze and interpret data
Ability to effectively present information to management
Ability to make decisions and solve problems while working under pressure
Ability to collaborate and foster relationships with others
Ability to think strategically and anticipate future trends, needs, and expectations
Ability to analyze large datasets to summarize key trends and synthesize insights
Proficiency with Microstrategy and Tableau required
Proficiency with Think Cell, SQL, and Alteryx preferred

Bachelor s degree in Marketing, Management, Finance, Statistics, or Economics or equivalent work experience
MBA preferred

Related Work Experience Number of Years
Marketing or Strategic Planning experience 5

Office environment- In Stamford CT office daily
MRS515 326608 326608BR

Keywords: Spectrum, Stamford , Manager, Competitive Intelligence - Mobile, Executive , Stamford, Connecticut

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