Digital Marketing Affiliate Manager

Company: SPECTRUM
Location: Stamford
Posted on: June 23, 2022

Job Description:

JOB SUMMARY
The Digital Marketing Affiliate Manager will be responsible for supporting digital marketing efforts by managing Spectrum's affiliate partnerships, to drive online sales and revenue for Spectrum. The ideal candidate will be a self-motivated person who is detail oriented, delivers results with precision, and is able to keep multiple initiatives moving simultaneously.

MAJOR DUTIES AND RESPONSIBILITIES

• Drive strategy to maximize residential sales of video, Internet, home and mobile phone services
• Develop strong relationships with Spectrum partners to drive high-quality online transactions through syndicated buyflows across multiple platforms
• Collaborate with cross-functional Spectrum teams (including Customer Service and Product) to improve the customer experience
• Build relationships with partners to improve marketing technology and find new methods to improve sales performance
• Assist with building budget forecasts, and manage those budgets throughout the year
• Communicate performance and produce marketing campaign reports and analysis, including recommendations for improvement and expansion
• Uphold Spectrum brand, product, and legal guidelines across numerous partner websites
• Lead partner call calibration sessions, provide feedback, and seek ways to improve the customer experience
• Educate partners by creating training materials supporting new Spectrum promotions and product improvementsREQUIRED QUALIFICATIONS
  Skills/Abilities and Knowledge
  • 3+ years of digital marketing experience with a proven track record of driving performance
  • Tech savvy and experienced in using digital marketing practices, particularly SEM and SEO
  • Strong verbal/written communication and presentation skills
  • Ability to analyze and interpret data to make recommendations
  • Experience with account management or relationship management is preferred
  • Knowledgeable about current marketing trends, advertising tactics, and CPA business models
  • Ability to collaborate with peers, vendors, and external agencies while also working independently
  • Meticulous attention to detail with the ability to think strategically
  • Familiarity with analytics platforms (preferably Adobe Analytics) and other reporting tools a plus
  • Moderate to advanced knowledge of Excel (i.e., pivot table, V-look ups) and PowerPoint
  • Knowledge of cable television, high speed Internet, phone, and wireless products and services is preferred
  • Ability to maintain confidentiality
  • Ability to read, write, speak and understand EnglishEducation
    Bachelor's degree required
    
    Related Work Experience
    Digital Marketing/Digital Media; 3+ years
    
    WORKING CONDITIONS
    Office environment
    This is NOT a remote position MGN525 312760 312760BR

Keywords: SPECTRUM, Stamford , Digital Marketing Affiliate Manager, Executive , Stamford, Connecticut