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Email Marketing Manager

Company: Piping Rock Health Products
Location: Bohemia
Posted on: May 14, 2022

Job Description:

We proudly offer: Medical, Dental, Vision, 401K with Company Match, Pet insurance and more!We reward the hard work of our team members with fun and exciting company events, Picnic, BBQ Packages, Holiday Celebrations, and associate referral bonuses!Piping Rock Health Products, founded in 2011, winning Long Island's Top Workplaces Award four years in a row, is supported by a group of vitamin visionaries with over 40 years of industry experience and a carefully curated team of talented associates. Piping Rock is a global vitamin and supplement manufacturer with an unwavering commitment to creating quality wellness products. Being deemed an essential business from the start of the COVID-19 pandemic, Piping Rock has kept its doors open, production moving, and associates safe. We believe that family always comes first, and that the dedication of our associates is the key ingredient to our success.Job Duties:

  • Lead email marketing strategy, working across cross-functional teams to deploy weekly campaigns
  • Design, execute and measure direct mail campaigns for acquisition and reactivation audiences.
  • Drive email optimization efforts through A/B testing, automation, segmentation, and personalization
  • Stay current with best practices, strategies, and industry standards related to email
  • Prepare monthly reports in Excel
  • Produce and maintain accurate logs of tests to monitor key KPIs and extract insights for continuous iteration of the programRequirements
    • Minimum 5+ years of direct mail marketing experience.
    • With 3+ years' experience of full campaign ownership (Strategy, planning, executing and analyzing campaigns).
    • Bachelor's degree; Business or Marketing preferred
    • Experience designing and measuring complex tests, optimizing based on results
    • Attention to detail and strong organizational skills
    • Ability to multitask and work independently with precise detail and follow-up reporting
    • Excellent problem-solving and analytical skills with a strategic and data-driven mindset and business acumen
    • Experience in e-commerce is a plusBenefitsBe at the forefront of the future of health and wellness, with the ability to work in a fast paced, family owned entrepreneurial environment where the work is meaningful, associates are valued, and you can grow your long term career. Joining Piping Rock means being part of a fast growing team where you can take ownership of your work and be a decision maker, where you are encouraged to work smarter, not harder, with the tools necessary to be successful. Join our team!Piping Rock Health Products LLC is an equal opportunity employer

Keywords: Piping Rock Health Products, Stamford , Email Marketing Manager, Executive , Bohemia, Connecticut

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