Sr Manager, Performance Analytics
Company: SPECTRUM
Location: Stamford
Posted on: January 14, 2021
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Job Description:
Job Summary The Senior Manager of Performance Analytics is
responsible for assisting with reporting and analysis of customer
and product growth for the Residential, Small and Medium Business
(SMB), and Mobile segments, including: performance measurement by
product and Sales Channel; performance measurement for major
campaigns and initiatives; KPI tracking (e.g., penetration rates,
churn/survival rates, tier mix and sell-in, average revenue per
customer); and monitoring customer and product growth. The Senior
Manager will leverage Charter---s MicroStrategy-based BI
environment and best-in-class data mining and data visualization
tools to surveil performance across all geographies and segments
within Charter---s diverse operating footprint. The role requires a
highly technical, analytical, and entrepreneurial individual with a
passion for analysis, mathematics, and programming. With a passion
for building backend procedures and front end reporting tools, this
individual will be the go-to person for the business to provide
meaningful information. The Senior Manager will report to the
Senior Director of Performance Analytics. Major Duties and
Responsibilities Responsible for the development, reporting, and
analysis of KPI metrics across residential, SMB, and Mobile
segments. Take full ownership of end-to-end reporting development,
from gathering requirements through development and deployment.
Measure performance of Sales Channels, including the tracking of
KPIs related to channel effectiveness and quality (e.g.,
productivity/close rates, churn/survival rates, tier mix and
sell-in, average revenue per customer, etc.) Perform ETL on data
from multiple sources using SQL, Alteryx, and PowerPivot/DAX to
create seamless reporting for end users. Build dashboards in
Tableau and other visualization tools for senior leadership to
consume analysis and insights. Develop proactive performance
monitoring tools. Work with both structured and unstructured data
to automate all manual reporting processes. Evaluate impacts of
tactical, operational, and strategic changes on performance.
Leverage sophisticated analytic approaches and techniques to
measures and track performance of large, multi-channel marketing
campaigns. Stay up-to-date on emerging industry or technology
trends and create proposals to upgrade reporting, analytical tools,
and processes as needed. Work with senior leadership to provide ad
hoc analysis as needed. Collaborate with internal partners on
various teams including Business Intelligence, Marketing Science,
and Sales Channels. Provide thought leadership on new analytical
tools and reporting capabilities. Required Qualifications Strong
knowledge of marketing and sales channel principles, techniques,
and processes Hands-on experience developing and distributing
reporting of business performance on a regular cycle Strong
aptitude for analysis of business trends and performance
measurement Strong communication skills, including experience
presenting complex data and intelligence in a concise and easy to
understand fashion MS Office skills, including PowerPoint, Excel
and Word- with very high level of proficiency in Excel Working
knowledge of Microsoft BI (Power Pivot, Power Query, DAX), SSDT
(SQL Server Data Transformation) & SSAS (SQL Server Analysis
Services) required Ability to manage large, complex projects Strong
organizational skills and attention to detail Ability to succeed in
a fast-paced dynamic environment with limited oversight Experience
with Tableau or similar data visualization tools Education Bachelor
degree from accredited four year college with major in Marketing,
Management, Finance, Statistics, Science, Economics or relevant
field in other quantitative field Related Work Experience 6 years
of business experience working within a Marketing, Sales, Business
Intelligence or Strategic Planning function of a large organization
with an established reputation for measuring business performance
(e.g., telecom, media, financial services, publishing, retail,
consulting, etc.) Preferred Qualifications Skills/Abilities and
Knowledge Working knowledge of data transformation tools e.g.
Alteryx Experience using Business Intelligence reporting tools
(e.g. MicroStrategy) Telecom work experience Knowledge of VBA
Ability to write complex stored procedures and be proficient in
query tuning and optimization Education MBA or graduate degree in
Data Science or other quantitative field preferredWorking
Conditions Office environment Occasional travel For more
information on Spectrum---s benefits, please click here.
Keywords: SPECTRUM, Stamford , Sr Manager, Performance Analytics, Executive , Stamford, Connecticut
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