Social Media Manager

Company: MillerKnoll
Location: Stamford
Posted on: May 27, 2023

Job Description:

Why join us? Our purpose is to design for the good of humankind. It's the ideal we strive toward each day in everything we do. Being a part of MillerKnoll means being a part of something larger than your work team, or even your brand. We are redefining modern for the 21st century. And our success allows MillerKnoll to support causes that align with our values, so we can build a more sustainable, equitable, and beautiful future for everyone. We're looking for a Social Media and Community Manage ment Specialist to cultivate and strengthen engagement with the MillerKnoll social communities (Design Within Reach, Knoll, Muuto, HAY, Fully and Herman Miller brands). Our Global Social Media team drives brand awareness, consideration, demand, and loyalty. In collaboration with cross-functional teammates, you will develop an intimate understanding of our social audiences across platforms and deepen relationships with those communities via listening, engaging, and reporting in support of overall brand goals. What You'll Do Your day-to-day work will involve: Listening to and Engaging Communities Identify trends in social media and culture to determine and inform relevant opportunities for the brand. Initiate community listening campaigns and develop insights and recommendations to increase brand awareness, engagement, and loyalty Develop new and improve existing keyword lists to pro-actively listen to and support our social communities. Develop guidelines on community engagement, monitor and respond to comments, identify high-value segments. Build positive relationships with consumers, influencers, and industry professionals through thoughtful social interactions or initiatives such as giveaways. Content Creation, Publishing, Influencer Management Collaborate with teammates to create content customized for each channel (Facebook, Instagram, Twitter, Pinterest, LinkedIn, etc.) as well as curate user-generated content. Support cross-functional teams with concepting, creating, and executing multi-platform campaigns. Support influencer strategy, outreach, relationship management, and reporting. Support live event engagement and reporting Ensure all published content is consistent with brand social guidelines and standards. Assist with maintenance and optimization of our social media management tools. Reporting and Optimizing Utilize tools like Google Analytics, native platform insights, and social media management tools such as Sprinklr, Curalate, and CreatorIQ to generate insights, learnings, and recommendations that will increase customer lifetime value. Generate and present recommendations that improve channel, content, and community engagement performance. Sound Like You? You might be just who we're looking for if you have: A Bachelor's degree in Journalism, Marketing, Communications, English, or a related field. Two to four years of social media management for brands; ideally within a complex, fast-paced corporate environment. One to two years of hands-on experience using enterprise level social media management tools such as Sprinklr, Sprout Social, or a similar tool. Sprinklr experience a plus. The ability to interpret social media data and form recommendations to improve performance. A deep knowledge of trends in social media technology and consumer behaviors as well best practices for brands. Curiosity in what's trending on social media and why people are talking about it. Personal interest in interior design, architecture, fashion, or a related area is a plus. Cultural awareness and an understanding of how to thoughtfully engage with a diverse array of people and perspectives. Exceptional verbal, written, and presentation skills. An eye for details like grammar, punctuation, and tone. The ability to be self-motivated and a proactive problem-solver. Who We Are The MillerKnoll Group is a family of individually vibrant brands, all dedicated to artful, problem-solving design. As MillerKnoll has evolved over its 100-plus-year history, we've joined forces with brands that share our commitment to great design, and promoting the health and well-being of our customers and employees. Who We Hire? Simply put, we hire everyone. MillerKnoll is comprised of people of all abilities, gender identities and expressions, ages, ethnicities, sexual orientations, veterans from every branch of military service, and more. Here, you can bring your whole self to work. We're committed to equal opportunity employment, including veterans and people with disabilities. Employment Type: Full Time

Keywords: MillerKnoll, Stamford , Social Media Manager, Advertising , Stamford, Connecticut