Trade & Shopper Marketing Manager

Company: Phillips
Location: Stamford
Posted on: June 24, 2022

Job Description:

Job TitleTrade & Shopper Marketing ManagerJob DescriptionPhilips is a global leader in health technology, committed to improving billions of lives worldwide and striving to make the world healthier and more sustainable through innovation. Driven by the vision of a better tomorrow.But it's not just what we do, it's who we are. We are 80,000, wonderfully unique individuals, with two things in common: An unwavering sense of purpose and a relentless determination to deliver on our customers' needs. It's what inspires us to create meaningful solutions - the kind that make a real difference - when it matters most.The world and our customers' needs are changing faster than ever before and while we are proud of what we do already, we know we can do more. That's why we need you, to help us tackle increasingly complex challenges posed by ever evolving health and well-being needs.In this role, you have the opportunity to make life betterLooking at the challenges the world is facing today Philips' purpose has never been more relevant.This role is critical to making consumers lives better via our retail customer relationships. You will create successful Shopper Marketing Plans that will further drive awareness, consideration and conversion of the Philips Sonicare, Philips Norelco, and Philips Avent brands.You are responsible for Assisting the Shopper Marketing Team Lead in defining the long-term Shopper Marketing Strategy(3-5yrs) including which customers to prioritize, which partners to drive deeper relationships with to create value for the customer and Philips.Developing and executing local Shopper and Trade Marketing full year plans driving brand preference and demand for our products through key omnichannel retail outlets. Managing how to effectively spend A and Trade funds in the year to drive value for our customers, consumers, and the companyEnsuring that our National Activation Plans are localized at key retailers by making the plans specific based on customer strategy. You will be critical in inputting to the overall 360 Marketing plan always asking how we can leverage National Plans with retailers to strengthen our relationships.Working with the Shopper Marketing Team Lead you will identify opportunities to unlock sales growth by leveraging relationships directly with the Marketing Departments at Amazon, Target, Walmart, Costco, and our Food & Drug partners.You will work closely with Category Management and the Sales Teams to help them realize sales targets at key customers and be the voice of the customer back to the Activation Team.You will set the Shopper Insights agenda and present to key customers new opportunities to grow their business (and ours) establishing Philips as a thought leader in the categories where we playYou are part ofThe growth engine of the Personal Care team driving marketing excellence to support ongoing base business health as well as transform the business through new business initiatives. As part of the Marketing Team, you will work collaboratively with cross functional colleagues, connecting customer and consumers with personal care solutions improving health everywhere while growing as a business builder. This position is based in Stamford CT with some partial remote work. To succeed in this role, you'll need a customer-first attitude and the followingBachelor's degree/master's degree with 5+ years of related experienceProven Track record of leveraging data to deliver insights and influence senior stakeholdersExcellent presentation and communication skillsCommand of omnichannel retail principles and best in class shopper plan executionVersed in digital and in store shopper marketing tactics with experience working with any or all mass, club, food, drub, specialty, or pure play retailersUnderstanding of key metrics to monitor the customer journey to gauge program effectivenessHigh-level of expertise in all Microsoft Office Suite tools, particularly Excel and PowerPoint.Experience in CPG categoryIn return, we offer youThe ability to collaborate with, learn and grow from colleagues in a highly complex, global organization where you can use your strengths to help drive strategic business initiatives for Philips.Additionally, we provide you a dynamic working environment in an innovative business, paired with a competitive salary, excellent benefits, and a supportive atmosphere where you can sharpen your talents with new challenges and career opportunities.How we work at PhilipsThere are three core ways that define our ways of working - embracing flexibility, being at our best, and impactful collaboration.We believe this enables us to deliver an outstanding experience to our customers and create the best place to work for people who share our passion.We know just how important direct interactions are and work is more engaging when we are more frequently face-to-face, and that we experience better collaboration which drives innovation.While we have many different types of roles across Philips most require a combination of in-person collaboration with colleagues and partners, usually at a Philips location, and individual focus time, which can be done remotely.Our newly adopted hybrid work concept fuses flexibility with collaboration to deliver great outcomes for our people and our customers. We are embracing an approach wherein we spend more time together than apart - which for full-time employees translates to an average of at least 3 days working from the office and up to 2 days from home - for our hybrid roles.Hybrid work flexibility means people can meet the changing demands of work and home in the most balanced, productive, and healthy way. Our hybrid working model is defined in 3 ways:We believe in the importance of impactful collaboration:There's a certain energy when everyone's in the same room that can heighten idea generation and creative friction needed for problem-solving.We embrace flexibility:Choosing where, when, and how to work can vary according to task and team schedules. Flexibility isn't office or online, it means choosing the space that works best for you, your teams, and our customers on a case-by-case basis. We want to be at our best:The way we work, and our workspaces are designed to support our well-being, offer career advancement opportunities, and enable us to be at our best. Why should you join Philips?Working at Philips is more than a job.It's a calling to create a healthier society through meaningful work, focused on innovative, customer-first health technology solutions.Help us improve the health and well-being of billions of people, every year.Ultimately creating a career that no one could have planned for.Even you.Visit our careers website to explore what it's like working at Philips, read stories from our employee blog, find information about our recruitment process and answers to some frequently asked questions.It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person's relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws.As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.Equal Employment and Opportunity Employer/Disabled/VeteranEffective Tuesday, January 4, 2022, all U.S.-based employees are required to be fully vaccinated against COVID as a condition of employment at Philips*. Employees may request a reasonable accommodation.If you are a Colorado resident and this role is a field-based or remote role, you may be eligible to receive additional information about the compensation and benefits for this role, which we will provide upon request. You may contact 888-367-7223, option 5, for assistance.*Montana employees are currently excluded from this requirement at this time.#LI-PH1#IndeedCS#PHMarketingIt is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person's relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws.As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.Equal Opportunity Employer/Disabled/Veteran

Keywords: Phillips, Stamford , Trade & Shopper Marketing Manager, Advertising , Stamford, Connecticut